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Save Time and Grow Your Practice with Ready-to-Use Tools from Our Research Journals

As a chiropractor, you understand the importance of staying up-to-date with the latest research in our field. But what if you could not only access cutting-edge research but also receive a comprehensive set of marketing assets designed to help you promote chiropractic care to your patients? With a subscription to our research journals, that’s exactly what you get—along with the satisfaction of supporting research that aligns with your values and focuses on vertebral subluxation.

Each time we publish a new paper, such as our recent study on the positive outcomes of chiropractic care for sleep disturbances, sciatica and shoulder pain, we provide our subscribers with an array of marketing materials. These assets are designed to make it easier for you to educate your patients, promote your practice, and highlight the benefits of chiropractic care.

What You Receive with Each Research Paper

For every paper we publish, you receive:

  • A Copy of the Research Paper: Stay informed with the full, detailed study that you can share with patients who want to delve deeper into the research.
  • FACT Sheet: A concise overview of the health challenges discussed in the research and how chiropractic care, specifically through the correction of vertebral subluxations, can help. This is perfect for patient handouts or in-office education.
  • Social Media Memes: Ready-made, visually appealing memes that highlight the benefits of chiropractic care reported in the study. These can be easily posted on your social media channels to engage your audience and attract new patients.
  • Press Release: A professionally written press release announcing the publication of the research, including an overview of how chiropractic helps with the discussed health issues. Use this to generate buzz about your practice in local media, on your website or in your newsletter.
  • Related Articles: In addition to the press release, we are also now including an additional one or two articles that discuss the broader benefits of chiropractic care in related health challenges, providing you with more content to share with your community.
  • Videos: Brief, engaging videos that explain the positive benefits of chiropractic care as revealed in the research. These can be used on your website, in the office, or on social media to educate and attract patients.
  • Original Files for Personalization: All marketing assets come with the original files, allowing you to personalize and brand them for your clinic. Whether you want to tweak the content or use it as is, these assets save you and your staff hours of work.

Ten Marketing Ideas Using These Assets

Here’s how you can maximize the use of these marketing assets to promote chiropractic care and grow your practice:

  1. Host an Educational Seminar: Use the FACT sheet and research paper as the foundation for an in-office or virtual seminar on how chiropractic care can help people suffering from the things discussed in the research.
  2. Distribute Patient Handouts: Print the FACT sheet to give to patients during regular visits, consultations, re-exams etc.  Especially those presenting with similar symptoms as those discussed in the research.
  3. Social Media Campaign: Post the provided memes across your social media channels to highlight the benefits of chiropractic care and keep your audience engaged.
  4. Press Release Distribution: Send the provided press release to local media outlets and post it on your website or send out in your monthly newsletter to announce the new research and position your practice as a leader in chiropractic care.
  5. Create a Blog Series: Use the research paper and related articles to create a series of blog posts discussing how chiropractic care can help with various health challenges. These blog posts are already written for you. This content can improve your website’s SEO and attract new patients.
  6. Email Newsletter Feature: Include a summary of the research paper in your email newsletter, using the press release and FACT sheet to craft a compelling message that encourages patients to schedule an appointment.
  7. In-Office Video Display: Play the provided videos in your waiting room or during consultations to educate patients about the benefits of chiropractic care, as highlighted in the research. Add all the memes from our papers and run them on a continuous loop in your waiting room, exam rooms etc.
  8. Community Outreach: Use the research paper and press release as the basis for presentations at local health fairs, community groups, or wellness events, showcasing the effectiveness of chiropractic care.
  9. Customized Marketing Materials: Personalize the provided original files with your clinic’s branding to create a cohesive marketing campaign across all platforms, from social media to printed materials.
  10. Staff Training: Use the research paper and FACT sheet to educate your staff about the latest findings in chiropractic care, ensuring they can confidently discuss these benefits with patients.

Supporting Research that Aligns with Your Values

By subscribing to our research journals, you’re not just receiving valuable marketing assets—you’re also supporting research that reflects your values and focuses on the critical role of vertebral subluxation in health. Our commitment to advancing chiropractic research means that you and your patients benefit from the most up-to-date, evidence-based care.

Subscribe today and take advantage of the full suite of marketing tools that will save you time, enhance your practice, and help you communicate the life-changing benefits of chiropractic care to your patients.

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